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Using Instagram for Efficient Lead Generation

Paul Petersen
April 26, 2019November 12, 2019 Comments Off on Using Instagram for Efficient Lead Generation

Instagram is among the most popular social media platforms of the 21st century. It is an image-based social networking platform which allows its users to upload photographs and videos of their lives and works. In current times, Instagram is one of the most powerful tools in the hands of businesses.

Instagram has more than 1 billion active user accounts all over the world. It also has a ton of business accounts, art account, and self-help accounts. Businesses worldwide have recognised the power of Instagram as a marketing tool and are using it religiously. You can now buy Instagram likes and turn your followers into effective leads for your business.

Here are some tips using which you can market your products and services more effectively by combining calls to action with the available features of Instagram. Instagram is truly the best platform for effective and efficient lead generation.

Make Use of Action Buttons on Your Instagram Profile

Instagram knows its potential and usefulness to business owners all over the world. That is why business accounts are afforded some bonus features using which they can expand their business. Instagram provides Call to Action (CTA) buttons to business accounts.

You can add all your contact information to these leads. Allow prospective clients the opportunity to call you, text message you or send you an email.  This will allow you to turn your followers into probable leads for your business.

Use Business Account Features to Promote Your Page

With over a billion active users, Instagram is one of the busiest social media platforms right now. It is also home to innumerable business accounts. That is why Instagram is incredibly competitive. To make a big impact and have a greater reach, you need to make full use of all the business account features Instagram provides you with.

You can view post and story insights and statistics and plan your marketing strategy around that. You can also promote your posts/stories for a small amount of money to give it a wider reach. You can also buy Instagram followers to increase your organic reach. Having a large follower list also lends you credibility.

Share Posts and Stories Regularly

Your business account can become stagnant and underperform if you leave it stagnant. Share relevant posts and stories regularly and keep interacting with your followers. You must also focus on the aesthetics and general appearance of your content. This will enhance your lead generation.

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