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Store display components and their functions

Paul Petersen
January 27, 2020 Comments Off on Store display components and their functions

Window displays

This one’s a remunerative investment as window displays is the deciding factor on whether or not customers might want to enter the store. As such, it is an exigent prerequisite. This will represent your brand, the mood, theme and how it serves the customers. This is quite perceptibly the most important component of store displays.

Shoe rack

It is a type of rack that is designed in various colors, mechanisms, styles, and sizes that you can display shoes on.  Shoe racks can be personalized for both commercial and personal purposes. Presntoir chaussure Displetech offers shoe racks with eight shelves that are best suited for marketing ventures.

Gondola Displays

These are free-standing large shelves with two sides where products can be displayed on either side. They are mostly made of steel and come in a striking color scheme. The shelves can be customized to fit different sized products. They are mobile and can be easily moved inside the store to your preference. They are best adapted for grocery and shoe stores. It has the ability to coalesce various products in a clear space.

Specialty displays

These are displays that are unconventional and yet remarkable like open refrigerated display units. Customers are more likely to reach out and grab products like cheese and juice boxes from such spaces as opposed to a closed unit. It can also be a plastic stand that is used to showcase jewelry and is tactically placed to be visually stimulating to its audience.

Grid walls

They are metal grids that can be hung to the wall. They are easy to clean, especially in contrast to other display units that require regular upkeep and maintenance.

Once you’ve decided on the kind of display units needed in the store, it’s time to move on to floor planning. It is recommended to keep the most tantalizing products on display at the entrance so it draws potential customers in.

Clip strips

They are long strips that are suspended from a hook and is ideal for selling products in small quantity like shampoo or conditioner. They are mostly found in drug stores along with other cosmetics and is a compact option for travel.

Display tables

They are tables that are used for displaying innumerable products ranging from apparel to accessories like shoes and boots. They provide ample room for presentation and gives you an opportunity to get creative.

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